However sustainability is defined, one thing is true: the vital need for human society to address its challenges will end up transforming the ways we all work, live, and compete. It will have extraordinary implications for organizations and the people who lead them—work processes, organizational models, competitive strategies, and leadership methods are all going to be affected. But how? And why? And in what ways? That’s what we explore.
Leaders, managers, executives, and business practitioners of every kind. Also: anyone interested in understanding how sustainability will change management and our individual economic lives.
Several ways, for starters. 1) It will help you understand better the forces that your organization (and every organization) will be affected by as sustainability problems of all sorts make their consequences felt—and as the attempts to solve those problems bring consequences of their own. 2) It will help you navigate through the more and more overwhelming mass of information about sustainability—filtering for you the information that will matter most to managers. 3) By offering the best insights of thought leaders, researchers, and practitioners, it will help you fend off threats and capitalize on opportunities that sustainability presents.
Definitely not (though we will help you learn something about that, too). We think that sustainability as a business issue will be core to every organization’s strategy agenda. It will transform management and strategy in ways that might appear to have little to do with sustainability in its “going green” sense. We’ll move beyond mainstream thinking to explore this frontier and its implications to the management practitioner and executive.